Puro Flow Media
Editor reference · Partner agency · Media NV
HOW TO
EDIT
FOR MEDIA NV
Every Media NV video we've cut, ready to preview. Watch them, steal the moves, then cut today's testimonials and partner videos the same way.
CREATE IN FLOW STATE.
PuroFlow Media × Media NV

PDC Vancouver reels

Promo, recaps, talking heads and micro clips from the Pacific Dental Conference. Tap any video to open it.

The edit rules

Testimonials + partner refs

The PDC client testimonials plus the two references for today's partner videos: Taylor × Tokuyama and Dr. Chan.

The edit rules

SPEAR Summit, San Diego

The horizontal testimonial, both recap cuts and the brand footage for their website.

The edit rules
Video 01 Promo reel · 0:54
Promo reelReady to preview9:16 vertical · 0:54Full quality

The booth promo. One word at a time.

Why it works

The final approved promo from Vancouver. Booth talking heads carried by one bold keyword per line ("NEW PATIENTS", "VERIFIED LEADS") with fast expo floor B-roll in between.

Moves in this edit
  • Aa
    Keyword captionsTeal box on 1 word
  • ♡
    Logo watermarkTop-left, every shot
  • ⚡
    Floor B-rollCut on the beat
  • 🎤
    Booth talking headTeal wall behind
What to steal
One keyword per line

Only the money word gets the teal box. Everything else stays white on the dark caption bar.

Never lose the booth

Every talking head has the Media NV wall or logo behind it. That is the brand.

Watch full quality
Video 02 Recap · 0:55
RecapReady to preview9:16 vertical · 0:55Full quality

Day 1 recap. Open on the city.

Why it works

Vancouver drone skyline with the logo, then the expo floor, stage talks, a night skyline and the networking dinner. A whole day in under a minute.

Moves in this edit
  • 🚁
    Drone openerLogo over the city
  • 🎤
    Stage momentsSpeakers mid-sentence
  • 🌃
    Night skylineBridge to the evening
  • 🥂
    NetworkingClose on people
What to steal
Location first

The first 2 seconds tell you where we are. City, venue sign or event banner.

Day to night arc

Morning floor, afternoon stage, evening dinner. Keep the story in order.

Watch full quality
Video 03 Recap · 0:27
RecapReady to preview9:16 vertical · 0:27Full quality

Event recap. Short and punchy.

Why it works

Teal "Pacific Dental Conference" title card, booth conversations, a clean logo end card. 27 seconds, no dead air.

Moves in this edit
  • 🏷️
    Event title cardTeal, first 2 seconds
  • 🤝
    Booth conversationsReal moments
  • ♡
    Logo end cardCentered, 2 seconds
What to steal
Under 30 seconds

Recaps are for the feed. Get in, show the energy, end on the logo.

Title card in their teal

Event name on #00A7B5 with the white mark.

Watch full quality
Video 04 Talking head · 0:20
Talking headReady to preview9:16 vertical · 0:20Full quality

Talking head 1. The approved captions.

Why it works

Version 3, after Media NV sent back caption notes. This is the caption style they signed off on: dark box, lower third, word for word.

Moves in this edit
  • Aa
    Word-for-word captionsSynced to audio
  • ⬛
    Dark caption boxLower third
  • ♡
    Logo watermarkTop-left
What to steal
Match this caption style

Every Media NV talking head uses this exact look from now on.

Captions never cover faces

Lower third only. Move them up only if the speaker is low in frame.

Watch full quality
Video 05 Talking head · 0:24
Talking headReady to preview9:16 vertical · 0:24Full quality

Talking head 2. Explain the offer.

Why it works

"Introducing our new patient…" explained at the booth with B-roll cutaways of the team on dashboards, closing on "Ready to grow your practice?"

Moves in this edit
  • 🎤
    Booth talking headMedium shot
  • 💻
    Dashboard B-rollOver the explanation
  • ❓
    Question closeReady to grow?
What to steal
Show what they say

When he says "verified names and phone numbers", cut to the dashboard.

End on a question

Close with a direct question on screen, then the logo.

Watch full quality
Video 06 Micro clip · 0:23
Micro clipReady to preview9:16 vertical · 0:23Full quality

Micro clip. The booth is the hook.

Why it works

Opens on the "Data Driven Dental Marketing" booth sign, then quick team conversations, closing on "Real results for real practices".

Moves in this edit
  • 🪧
    Sign as hookTheir slogan first
  • 🤝
    Team momentsQuick cuts
  • Aa
    Lower text lineSmall, clean
What to steal
Lead with their slogan

The booth sign says what they do in 3 words. Use it.

Keep it under 25 seconds

Micro clips are quick hits for Stories and Reels.

Watch full quality
Video 07 Testimonial · 0:54
TestimonialReady to preview9:16 vertical · 0:54Full quality

Client testimonial. Let them talk.

Why it works

"Client Experience" title card, then the client centered with the booth behind her, small clean captions and booth B-roll over the cuts.

Moves in this edit
  • 🏷️
    Client Experience cardBefore they speak
  • 🎤
    Centered clientBooth behind
  • 🎬
    B-roll over cutsHide every jump
What to steal
Results first

Lead with the strongest line about what changed for their practice.

Hide the jump cuts

Every cut in the interview gets booth or floor B-roll over it.

Watch full quality
Video 08 Testimonial
TestimonialReady to preview9:16 verticalFull quality

Testimonial 2. Same template.

Why it works

Same testimonial template, different client. The series should feel like one set when they post back to back.

Moves in this edit
  • 🏷️
    Client Experience cardSame as #1
  • 🎤
    Centered clientSame framing
  • 🎬
    B-roll over cutsBooth + floor
What to steal
Consistency wins

Same title card, same caption style, same end card on every testimonial.

45 to 75 seconds

Long enough for the story, short enough to finish.

Watch full quality
Video 09 Testimonial
TestimonialReady to preview9:16 verticalFull quality

Testimonial 3. Watch all three.

Why it works

Third in the PDC series. Watch 1, 2 and 3 back to back before you cut the new Florida testimonials.

Moves in this edit
  • 🏷️
    Client Experience cardSame as #1
  • 🎤
    Centered clientSame framing
  • ♡
    Logo end cardCentered
What to steal
Pacing reference

Use these three for pacing on today’s podiatry testimonials.

No Puro Flow branding

Media NV deliverables end on their logo only.

Watch full quality
Video 10 Partner interview · 1:37
Partner interviewReady to preview9:16 vertical · 1:37Full quality

The partner video. Two people, one frame.

Why it works

This is the look for the Media NV partner videos: interviewer and partner both in frame, quick questions, brand color card inserts and hands-on product B-roll.

Moves in this edit
  • 👥
    Two-shotBoth in frame
  • 🟪
    Brand color cardPartner’s color
  • 🦷
    Product B-rollHands-on close-ups
  • Aa
    Clean captionsLower third
What to steal
Keep both people in frame

Cut to singles only for the best answers.

Use the partner’s brand color

Insert cards in their color, then back to the conversation.

Watch full quality
Video 11 Event highlight · 0:57
Event highlightReady to preview9:16 vertical · 0:57Full quality

Event highlight. A full day in a minute.

Why it works

Establishing sign shot, lecture, close-up hands-on work with loupes, dinner networking. The model for a conference day recap.

Moves in this edit
  • 🪧
    Establishing signWhere we are
  • 🎓
    LectureSpeaker + screen
  • 🔬
    Hands-on close-upsLoupes, models
  • 🥂
    DinnerEnd on people
What to steal
Wide, then close

Every room starts wide and ends on a detail.

End on people

The last shot is faces, not a logo slide.

Watch full quality
Video 12 Testimonial · 1:15
TestimonialReady to preview16:9 horizontal · 1:15Full quality

Horizontal testimonial. Rankings moved up.

Why it works

Shot at the Media NV booth at SPEAR Summit. Dr. Ellenberg on what changed after Media NV, with booth and floor B-roll throughout. The horizontal format they want for YouTube and the homepage.

Moves in this edit
  • 🖥️
    16:9 masterYouTube + homepage
  • 🎤
    Booth interviewSeated, eye level
  • 🎬
    Floor B-rollOver every cut
What to steal
Horizontal first

Cut the 16:9 master, then reframe to 9:16.

Quote the result

Pull his best line ("really, really moved up") as an on-screen quote.

Watch full quality
Video 13 Recap
RecapReady to preview16:9 horizontalFull quality

SPEAR recap. San Diego, cut 1.

Why it works

The SPEAR Summit recap. Study the structure and music pacing.

Moves in this edit
  • 🏷️
    Event openVenue + logo
  • 🤝
    Booth momentsTeam + doctors
  • ♡
    Logo end cardCentered
What to steal
Same recap formula

Location, booth energy, people, logo.

Music drives the cuts

Cut on the downbeats.

Watch full quality
Video 14 Recap
RecapReady to preview16:9 horizontalFull quality

SPEAR recap. San Diego, cut 2.

Why it works

Second cut of the SPEAR recap.

Moves in this edit
  • 🏷️
    Event openVenue + logo
  • 🤝
    Booth momentsTeam + doctors
  • ♡
    Logo end cardCentered
What to steal
Two cuts, two lengths

Give them options: one for the feed, one for the website.

Stay on brand

Teal accents only, no extra colors.

Watch full quality
Video 15 Brand film
Brand filmReady to preview16:9 horizontalFull quality

Brand footage. For their website.

Why it works

The B-roll package they use on their website. Clean, no captions, no music needed.

Moves in this edit
  • 🎬
    Clean B-rollNo text
  • 🖥️
    16:9Website hero
  • 🔇
    No sound neededPlays muted
What to steal
Deliver it clean

No captions, no logo burn-in. They place it on the site.

Steady shots only

Website loops need slow, stable movement.

Watch full quality

The Media NV edit rules

Their brand, the caption style they signed off on, and what they expect after every event. Read this before you open the timeline.

medianv.com
🏢Who they are

A marketing agency for dental, podiatry, med spa, chiro and optometry. Calgary + Seattle. Every video proves results: patients, rankings, leads.

🎨Their colors

Teal #00A7B5 accent, black, charcoal #212121, white. Teal only for keywords, title cards and end cards.

🔤Their type

Akkurat on their site. Use Inter Tight Bold for captions, ExtraBold for titles.

♡Their logo

White heart-check mark + "mediaNV" top-left on talking heads and testimonials. Centered on the end card.

⬛Captions: dark box

White bold text on a dark box. Their #1 revision note last time.

⬇️Captions: lower third

Never in the middle of the frame, never over faces.

AaCaptions: word for word

Synced to the audio, spelled right. Sentence case is fine.

🖥️Horizontal first

16:9 master for YouTube and the homepage, then a 9:16 reframe for Reels and Shorts.

🏷️Title cards

"CLIENT EXPERIENCE" before testimonials. Event name card in teal before recaps.

🎬Hide every jump cut

Booth and floor B-roll over every cut in an interview.

📦What to deliver

Edited, subtitled interviews, all raw B-roll organized, recap and promo reels.

🚫No Puro Flow branding

Media NV deliverables end on their logo only.

Make yours match.

Start with Talking Head 1 for captions and the Taylor × Tokuyama interview for partner videos. Questions go in #medianv-fabian.

CREATE IN FLOW STATE.
Editor reference · Media NV
HOW TO
EDIT
FOR MEDIA NV

Every Media NV video we've cut, ready to preview. Watch them, steal the moves, then cut today's testimonials and partner videos the same way.

CREATE IN FLOW STATE.
Video 01 Promo reel · 0:54
Promo reelReady to preview

The booth promo. One word at a time.

The final approved promo from Vancouver. Booth talking heads carried by one bold keyword per line ("NEW PATIENTS", "VERIFIED LEADS") with fast expo floor B-roll in between.

Moves in this edit
  • Aa
    Keyword captionsTeal box on 1 word
  • ♡
    Logo watermarkTop-left, every shot
  • ⚡
    Floor B-rollCut on the beat
  • 🎤
    Booth talking headTeal wall behind
Video 02 Recap · 0:55
RecapReady to preview

Day 1 recap. Open on the city.

Vancouver drone skyline with the logo, then the expo floor, stage talks, a night skyline and the networking dinner. A whole day in under a minute.

Moves in this edit
  • 🚁
    Drone openerLogo over the city
  • 🎤
    Stage momentsSpeakers mid-sentence
  • 🌃
    Night skylineBridge to the evening
  • 🥂
    NetworkingClose on people
Video 03 Recap · 0:27
RecapReady to preview

Event recap. Short and punchy.

Teal "Pacific Dental Conference" title card, booth conversations, a clean logo end card. 27 seconds, no dead air.

Moves in this edit
  • 🏷️
    Event title cardTeal, first 2 seconds
  • 🤝
    Booth conversationsReal moments
  • ♡
    Logo end cardCentered, 2 seconds
Video 04 Talking head · 0:20
Talking headReady to preview

Talking head 1. The approved captions.

Version 3, after Media NV sent back caption notes. This is the caption style they signed off on: dark box, lower third, word for word.

Moves in this edit
  • Aa
    Word-for-word captionsSynced to audio
  • ⬛
    Dark caption boxLower third
  • ♡
    Logo watermarkTop-left
Video 05 Talking head · 0:24
Talking headReady to preview

Talking head 2. Explain the offer.

"Introducing our new patient…" explained at the booth with B-roll cutaways of the team on dashboards, closing on "Ready to grow your practice?"

Moves in this edit
  • 🎤
    Booth talking headMedium shot
  • 💻
    Dashboard B-rollOver the explanation
  • ❓
    Question closeReady to grow?
Video 06 Micro clip · 0:23
Micro clipReady to preview

Micro clip. The booth is the hook.

Opens on the "Data Driven Dental Marketing" booth sign, then quick team conversations, closing on "Real results for real practices".

Moves in this edit
  • 🪧
    Sign as hookTheir slogan first
  • 🤝
    Team momentsQuick cuts
  • Aa
    Lower text lineSmall, clean
Video 07 Testimonial · 0:54
TestimonialReady to preview

Client testimonial. Let them talk.

"Client Experience" title card, then the client centered with the booth behind her, small clean captions and booth B-roll over the cuts.

Moves in this edit
  • 🏷️
    Client Experience cardBefore they speak
  • 🎤
    Centered clientBooth behind
  • 🎬
    B-roll over cutsHide every jump
Video 08 Testimonial
TestimonialReady to preview

Testimonial 2. Same template.

Same testimonial template, different client. The series should feel like one set when they post back to back.

Moves in this edit
  • 🏷️
    Client Experience cardSame as #1
  • 🎤
    Centered clientSame framing
  • 🎬
    B-roll over cutsBooth + floor
Video 09 Testimonial
TestimonialReady to preview

Testimonial 3. Watch all three.

Third in the PDC series. Watch 1, 2 and 3 back to back before you cut the new Florida testimonials.

Moves in this edit
  • 🏷️
    Client Experience cardSame as #1
  • 🎤
    Centered clientSame framing
  • ♡
    Logo end cardCentered
Video 10 Partner interview · 1:37
Partner interviewReady to preview

The partner video. Two people, one frame.

This is the look for the Media NV partner videos: interviewer and partner both in frame, quick questions, brand color card inserts and hands-on product B-roll.

Moves in this edit
  • 👥
    Two-shotBoth in frame
  • 🟪
    Brand color cardPartner’s color
  • 🦷
    Product B-rollHands-on close-ups
  • Aa
    Clean captionsLower third
Video 11 Event highlight · 0:57
Event highlightReady to preview

Event highlight. A full day in a minute.

Establishing sign shot, lecture, close-up hands-on work with loupes, dinner networking. The model for a conference day recap.

Moves in this edit
  • 🪧
    Establishing signWhere we are
  • 🎓
    LectureSpeaker + screen
  • 🔬
    Hands-on close-upsLoupes, models
  • 🥂
    DinnerEnd on people
Video 12 Testimonial · 1:15
TestimonialReady to preview

Horizontal testimonial. Rankings moved up.

Shot at the Media NV booth at SPEAR Summit. Dr. Ellenberg on what changed after Media NV, with booth and floor B-roll throughout. The horizontal format they want for YouTube and the homepage.

Moves in this edit
  • 🖥️
    16:9 masterYouTube + homepage
  • 🎤
    Booth interviewSeated, eye level
  • 🎬
    Floor B-rollOver every cut
Video 13 Recap
RecapReady to preview

SPEAR recap. San Diego, cut 1.

The SPEAR Summit recap. Study the structure and music pacing.

Moves in this edit
  • 🏷️
    Event openVenue + logo
  • 🤝
    Booth momentsTeam + doctors
  • ♡
    Logo end cardCentered
Video 14 Recap
RecapReady to preview

SPEAR recap. San Diego, cut 2.

Second cut of the SPEAR recap.

Moves in this edit
  • 🏷️
    Event openVenue + logo
  • 🤝
    Booth momentsTeam + doctors
  • ♡
    Logo end cardCentered
Video 15 Brand film
Brand filmReady to preview

Brand footage. For their website.

The B-roll package they use on their website. Clean, no captions, no music needed.

Moves in this edit
  • 🎬
    Clean B-rollNo text
  • 🖥️
    16:9Website hero
  • 🔇
    No sound neededPlays muted

The Media NV edit rules

🏢Who they are

A marketing agency for dental, podiatry, med spa, chiro and optometry. Calgary + Seattle. Every video proves results: patients, rankings, leads.

🎨Their colors

Teal #00A7B5 accent, black, charcoal #212121, white. Teal only for keywords, title cards and end cards.

🔤Their type

Akkurat on their site. Use Inter Tight Bold for captions, ExtraBold for titles.

♡Their logo

White heart-check mark + "mediaNV" top-left on talking heads and testimonials. Centered on the end card.

⬛Captions: dark box

White bold text on a dark box. Their #1 revision note last time.

⬇️Captions: lower third

Never in the middle of the frame, never over faces.

AaCaptions: word for word

Synced to the audio, spelled right. Sentence case is fine.

🖥️Horizontal first

16:9 master for YouTube and the homepage, then a 9:16 reframe for Reels and Shorts.

🏷️Title cards

"CLIENT EXPERIENCE" before testimonials. Event name card in teal before recaps.

🎬Hide every jump cut

Booth and floor B-roll over every cut in an interview.

📦What to deliver

Edited, subtitled interviews, all raw B-roll organized, recap and promo reels.

🚫No Puro Flow branding

Media NV deliverables end on their logo only.